Say “yes” to scrolling on a website
Do you ever wonder if your home page—or any page on your website—is too long? My answer: stop worrying! If you’re designing the website strategically, and speaking clearly to the right audience, a “long” page …
6 Ways To Build Brand Loyalty
Previously Published on VCMStrategies.com In today's tech world, potential customers may scour many websites to research a service they're thinking of using before making an actual purchase. Then they continue to conduct research even after making …
Nothing Makes My Ears Perk Up More Than Hearing That Something Will Not Cost Me Money
Complimentary Glass Of Wine? Don't Mind If I Do! Free Popcorn With That Soda? How Could I Ever Say No! Posting organically on social media is also monetarily free, though it'll cost you time and energy. …
Resolutions? Yeah, me neither. Remember those New Year’s
It feels like you made them a long time ago, doesn’t it? As they say, “time flies when you’re having fun,” and even if you did make your 2022 resolutions what seems like a lifetime …
Promote Your Business on Instagram Without Falling Into the Never-Ending Scroll
Instagram is one of my favorite platforms. I love the creative aspect of it with photography, and now, with the robust video capabilities, it's taken the app to a whole new level. I'm diving into …
How to Ensure a Successful Creative Project
Do you know what is required to ensure a successful creative project? Of course, setting expectations is crucial, but providing constructive feedback is also an essential element. Effective feedback helps your creative project develop, improve, …
Ways to Use Email Marketing to Grow Your Creative Business
Email lists. You know the importance of collecting emails and building your lists but are you using email marketing to regularly connect with these important contacts? Email is a powerful promotional tool that gives you direct access …
Graphic Designers — Your 2022 Call to Action
I have come to conclude that one of the most underrated and underutilized professionals in America are graphic designers. And, that’s unfortunate. As a society, we are discounting a treasure trove of tremendous talent. Graphic …
3 Quick Incredible Content Tips
#FACEBOOKDOWN Facebook has been in the news a lot lately. First, it was in the news for being down - along with its sister apps, Instagram and WhatsApp - for almost an entire Monday several weeks …
Why Creatives Should Use Canva — Plus How to Make the Most of It
For those who are not familiar, Canva is a desktop and mobile app that allows a user to design a variety of graphic assets, from social media graphics and infographics to animated posts and videos. Visual …