Your time is priceless. Stop giving it away.
The most important commodity we are born with is the time we have to live it. Time has been co-opted by the productivity industry and tries to value your time based on what you can produce. …
Defining Your Marketing Strategy Part 3: Content Marketing
previously posted on JFG.com Your marketing strategy outlines the tactics you use to communicate with your ideal clients. It is derived from your brand strategy and is one of the three key strategies every successful business needs. According …
Lead the Charge with a Quality Content Strategy
As part of the creative industry, it’s up to us to elevate our marketing with quality content. A new year is a great time to look at the world with fresh eyes. What we have all …
Does CCPA apply to you? Possibly.
The CCPA has nothing to do with accounting. It stands for California Consumer Privacy Act—and it’s intended to enhance privacy rights for residents of California. Don’t live in California? It still might apply to you (because California …
Learn what you know you don’t know.
Improve your skill sets strategically. Learning has never been as accessible as it is now. Digital platforms provide many opportunities for remote/online learning. With the transitions, educational institutions have had to make in 2020, there are …
Defining Your Marketing Strategy Part 2: Strategic Networking
previously posted on JFG.com Your marketing strategy outlines the tactics you use to communicate with your ideal clients. It is derived from your brand strategy and is one of the three key strategies every successful business needs. According …
15+ Holiday Gift Ideas for Creatives
It's less than a few weeks until the holidays, so we are sharing some ideas to give a creative person on your list. These gifts are sure to brighten up the holiday season for that …
Do your design projects go off the rails?
Have you noticed that some (or most) of your design projects go off the rails? Or that your design budget always balloons? Or that a design project goes from fun to fraught? You are not alone! Sometimes …
Tools and Strategies for Remote Work
Many people think of “freelancers” as people who work in their PJs, working from the kitchen table or a coffee shop. And while this might hold true some, as a remote designer for many years …
What is a content hub—and why do I need one?
Ready to make your content marketing work harder for you? Then look no further than the content hub. What is a content hub? A content hub is a way to develop, organize and share content around a …