Do you know what is required to ensure a successful creative project? Of course, setting expectations is crucial, but providing constructive feedback is also an essential element. Effective feedback helps your creative project develop, improve, …
Email lists. You know the importance of collecting emails and building your lists but are you using email marketing to regularly connect with these important contacts? Email is a powerful promotional tool that gives you direct access …
I have come to conclude that one of the most underrated and underutilized professionals in America are graphic designers. And, that’s unfortunate. As a society, we are discounting a treasure trove of tremendous talent. Graphic …
#FACEBOOKDOWN Facebook has been in the news a lot lately. First, it was in the news for being down - along with its sister apps, Instagram and WhatsApp - for almost an entire Monday several weeks …
For those who are not familiar, Canva is a desktop and mobile app that allows a user to design a variety of graphic assets, from social media graphics and infographics to animated posts and videos. Visual …
How to get your audience to swipe right on your brand message Put your best foot forward with authentic copy If you’ve ever waded into the treacherous waters of online dating, messages like above are sure to …
My husband loves taking pictures and videos of our family. He’s the documentarian — the one who makes cheesy holiday photos and birthday invites and keeps all the grandparents up to date with the kids’ …
When freelancing or working in a client-facing field, building trust is invaluable. Not only to the current working relationship but also for your future relationships, referrals, and building a reputation for your brand. Trust is …
Before we knew how to do almost anything in life, we learned how to separate and assign value. We had preferences and made choices, expressing dislike and satisfaction with our options along the way. When …
It’s not how big your email list is that matters. What matters is how you use it. And with that, I apologize for the referenced pun. But size doesn't matter in the service industry. After running …
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