Create authentic copy that connects
How to get your audience to swipe right on your brand message Put your best foot forward with authentic copy If you’ve ever waded into the treacherous waters of online dating, messages like above are sure to …
Hourly rates, for freelancers, aren’t everything
My husband loves taking pictures and videos of our family. He’s the documentarian — the one who makes cheesy holiday photos and birthday invites and keeps all the grandparents up to date with the kids’ …
Branding by Humans, for Humans
Before we knew how to do almost anything in life, we learned how to separate and assign value. We had preferences and made choices, expressing dislike and satisfaction with our options along the way. When …
Your business has evolved, how has your marketing changed?
As your business has grown the way that you strategically use your marketing has to grow with it. Is it time to redo your website, your LinkedIn, your email template, your social media? With new design …
How accountability can help you get things done in your business
If you’re like most of the smart, talented, creative people I know, you’ve got a list a mile long on what you should do to promote your business. Website updates — definitely need to do …
Make a great impression when onboarding clients.
You only have one chance for a first impression. You have invested time and effort into prospecting a new client but it doesn’t end there. What really matters is getting them to sign on the dotted …
Good Design Takes Time
“Can you do this project by this afternoon? It’s small and easy.” “Why is the estimate so high for this? It’s a super quick project.” “We’ve only budgeted $X for this. I’m sure you can do it …
What is your favorite page of your creative website and why?
We asked the accountability group and slack group members of the Creatives Roundtable to focus on their own websites and tell us what is their favorite page of their site and why they chose it. …
How does an accountability group help you or your business?
The Creatives Roundtable has been so valuable to my business. Having to show up each month knowing that I need to walk the walk and talk the talk about my progress on the goals I …
How to increase your productivity by choosing your creative time: morning vs. night for creative professionals.
Most creatives have a time of day or day of the week where they kick into high gear and crank out the work. We asked the Creatives Roundtable members when they are the clearest to …