Planning content isn't linear. What I mean by that is, just because you plan your content doesn't mean it will do anything for you. You could plan your content out on a napkin, stick that napkin in …
AI isn’t replacing SEO, it’s reshaping it. As search engines roll out features like AI Overviews and generative responses, the rules for getting found online are shifting. Creative businesses that understand these changes (and adapt …
Need to create a sales page for your course, book, or product? Follow this proven approach. A sales page has one clear purpose: driving a specific action. Whether you want your audience to make a purchase, …
It's easy to use your content to tell your audience about how you can help them. But it's much more powerful to show them. Here are 3 tips about how and why. Tip # 1 - Features + …
It feels like you made them a long time ago, doesn’t it? As they say, “time flies when you’re having fun,” and even if you did make your 2022 resolutions what seems like a lifetime …
Instagram is one of my favorite platforms. I love the creative aspect of it with photography, and now, with the robust video capabilities, it's taken the app to a whole new level. I'm diving into …
#FACEBOOKDOWN Facebook has been in the news a lot lately. First, it was in the news for being down - along with its sister apps, Instagram and WhatsApp - for almost an entire Monday several weeks …
As your business has grown the way that you strategically use your marketing has to grow with it. Is it time to redo your website, your LinkedIn, your email template, your social media? With new design …
You’re being tapped for your expertise on a podcast! Congrats. Being recognized for your skills and insights is a milestone. But even better is you’ll have more content to add to your marketing inventory. Content marketing …
previously posted on JFG.com Your marketing strategy outlines the tactics you use to communicate with your ideal clients. It is derived from your brand strategy and is one of the three key strategies every successful business needs. According …
You’ll also receive our free Content Calendar Template to help plan & organize your content!