When to fit in your own marketing.
Do for yourself what you do for others. It’s hard to prioritize your own business when there are billable hours that demand your attention. But the one thing that has been ingrained into many creatives because …
It’s not you, it’s me. A marketing message.
No one likes to be rejected. This post, 10 reasons we’re not the right fit for you by Jammy Digital, came up in my Twitter feed and I was not only drawn by the great illustration …
You’ve landed a guest spot on a podcast, now what?
You’re being tapped for your expertise on a podcast! Congrats. Being recognized for your skills and insights is a milestone. But even better is you’ll have more content to add to your marketing inventory. Content marketing …
Defining Your Marketing Strategy
TARGETED OUTREACH Your marketing strategy outlines the tactics you use to communicate with your ideal clients. It is derived from your brand strategy and is one of the three key strategies every successful business needs. According to Ilise Benun …
What is Your “Why”?
Why do you do what you do? That's the big question, right? As designers, we love design! Maybe you loved to draw as a kid, and you were really good at it, and a career …