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6 Ways To Build Brand Loyalty 

May 6, 2022 0 comments Creative Business Vanessa Matthew

Previously Published on VCMStrategies.com In today's tech world, potential customers may scour many websites to research a service they're thinking of using before making an actual purchase. Then they continue to conduct research even after making …

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email marketing

Ways to Use Email Marketing to Grow Your Creative Business

January 21, 2022 0 comments Creative Business, Email Jocelyn Murray

Email lists. You know the importance of collecting emails and building your lists but are you using email marketing to regularly connect with these important contacts? Email is a powerful promotional tool that gives you direct access …

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marketing is like online dating

Create authentic copy that connects

November 5, 2021 0 comments Creative Business, Freelancer Danielle Hughes

How to get your audience to swipe right on your brand message Put your best foot forward with authentic copy If you’ve ever waded into the treacherous waters of online dating, messages like above are sure to …

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Building Client Trust

October 8, 2021 0 comments Creative Business Emma McGoldrick

When freelancing or working in a client-facing field, building trust is invaluable. Not only to the current working relationship but also for your future relationships, referrals, and building a reputation for your brand. Trust is …

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Email Newsletters

Email is the MVP of Marketing

September 3, 2021 0 comments Creative Business Crystal Reynolds

It’s not how big your email list is that matters. What matters is how you use it. And with that, I apologize for the referenced pun. But size doesn't matter in the service industry. After running …

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rethink marketing

Your business has evolved, how has your marketing changed?

September 1, 2021 0 comments Creative Business, Freelancer Nancy Ruzow

As your business has grown the way that you strategically use your marketing has to grow with it. Is it time to redo your website, your LinkedIn, your email template, your social media? With new design …

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how-to-make-time-for-marketing

When to fit in your own marketing.

August 20, 2021 0 comments Creative Business Crystal Reynolds

Do for yourself what you do for others. It’s hard to prioritize your own business when there are billable hours that demand your attention. But the one thing that has been ingrained into many creatives because …

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It's not you.

It’s not you, it’s me. A marketing message.

July 23, 2021 0 comments Creative Business Crystal Reynolds

No one likes to be rejected. This post, 10 reasons we’re not the right fit for you by Jammy Digital, came up in my Twitter feed and I was not only drawn by the great illustration …

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Balanced Marketing Diet

A Balanced Marketing Diet

June 11, 2021 0 comments Creative Business Crystal Reynolds

Just like a nutritionally balanced diet, your marketing can benefit from a balanced strategy.  To get started, I’d like to define the version of the word ‘diet’: the kinds of food that a person, animal, or …

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